With boots on the ground in Naples, Florida, here is a snapshot of the current real estate market as of mid-September 2025.
INVENTORY IS REDUCED – There has been activity with contracts being written and successful closings. Slower but steady. In certain neighborhoods, the inventory of homes on the market for sale is half of what we saw 6 months to a year ago.
Canal homes for sale in Conners at Vanderbilt Beach are less than half that of a year ago. Investors are looking at far fewer homes as vacation rental properties in Naples Park than last year. That being said, along with slow but steady sales in those communities, some sellers pulled their homes off of the market with the idea of coming back on in “season.”
We have seen that strategy in several instances for single-family homes in Pelican Bay. We expect some additional inventory to come on the market in season but along with some higher pricing.
MOTIVATED SELLERS – For no other reason than some buyers still sitting on the fence, there are some great homes with motivated sellers just waiting to be snapped up. From a buyer perspective, it’s a great time to make a deal on a currently listed home before sellers are more firm during the high season. You will not ever know what the seller would accept unless you make a written offer.
ADVICE TO BUYERS – September through December will be advantage to the buyers. There are motivated sellers with homes that have been on the market and will seriously consider a written offer. Representing buyers, we have been rewarded for the effort and pleasantly surprised by sellers accepting our initial low offer with full expectations of counter offers. If you see something you like, pull the trigger. Prices have bottomed out and you will have more competition from other buyers in 2026.
Florida is a “Transaction Brokerage” state and make sure that you have an agent representing you that is asking the right questions about the seller situation and developing a relationship with the listing agent so that your offer is tailored for success. Do you have a written buyer agreement for an agent to represent your best interests?
ADVICE TO SELLERS – Pricing, patience, and marketing are important. You need to be priced competitively from Day One. Do not fall into the trap of starting out too high and then chasing the market down. We have seen this scenario again and again over the past two years.
Buyers know if you are overpriced and will not even look at your home during what should be the “Honeymoon Period” of a new listing. Then, after several price reductions, the buyers sense desperation (real or perceived) and/or wonder “What’s wrong with that house?” Now your listing is old and stale.
Also, very importantly, just putting a property into the MLS system is not marketing. In this real estate market, you need a no-stone-unturned marketing effort. This includes printed materials, Open House, advertising, blogs, personal showing appointments, and an agent that is always thinking about selling YOUR property and taking the opportunities to gain exposure.
Serious buyer? We listen well and will find your own “Piece of Paradise” or investment property at the best negotiated price and terms. We are full-time professional REALTORS® with the ABR® designation (Accredited Buyer Representative) who depend on your referrals and take pride in our work. We have lived and worked through all real estate cycles. Take advantage of our skill and strategy to make you a successful buyer in a challenging market.
Serious seller? We will give you honest advice about current market conditions and pricing. We will aggressively market your home to local, national, and international buyers for the best results and a smooth transaction. Our experience with negotiating, as well as handling multiple offers, will result in the best terms for your own situation.
